JLR plans to go all electric, starting with the Jaguar brand in 2025. This is part of the Company's Reimage philosophy, which see Zero tailpipe emissions by 2035. Diesel to be phased out by 2026. Hydrogen based fuel cell technology is also being explored with trials starting this year, 2021.
The company announced that over the next 5 years Land Rover will introduce 6 Electric Models, and by that time Jaguar will have a complete Electric Lineup.
JLR has set milestones and phases underlying its journey and has also mentioned its interest in autonomous driving tech.
